July 2025 - Nov 2025
Arth Verma
Lead Product Designer
The challenge for Rewarvo was to unify a fragmented gaming ecosystem into a single, seamless language. I had to design for three distinct mindsets simultaneously: the player seeking dopamine and delight, the floor manager needing speed and accuracy, and the business operator demanding deep, actionable data.
About the Project
Rewarvo is a comprehensive, stealth-mode loyalty and engagement platform built specifically for the high-energy world of arcades, casinos, and VGT (Video Gaming Terminal) locations. As the Lead Product Designer, I owned the end-to-end UI/UX for the entire ecosystem. The core objective was to create a dark-themed, premium digital suite that could automate marketing and increase player retention, all while feeling native to the gaming environment.
The platform connects three key stakeholders:
1. The Player:
Uses a mobile app to track rewards and participate in giveaways.
2. The Location Manager:
Uses a terminal interface to manage daily operations and verify winners.
3. The Terminal Operator:
Uses a high-level dashboard to monitor the performance of multiple locations.
Project Gallery
The Challenge
Gamifying the Player Experience
How do you turn a standard loyalty points system into an engaging, "sticky" experience that players want to check daily?
Streamlining Operations
How do you design a complex terminal interface for busy staff working in low-light environments, ensuring they can verify winners and log machine status in seconds?
Visualizing Complex Data
How do you present massive amounts of multi-location data to business owners without overwhelming them, allowing for both high-level overviews and granular drill-downs?
From Insight to Interface
To solve these challenges, I moved beyond simple screen design and focused on systematic architecture.
A Robust Design System:
I established a comprehensive "Dark Mode" design system with over 100+ reusable components. This included defining every possible state (hover, active, error, disabled) for inputs, buttons, and cards to ensure consistency across the mobile app and web dashboards.
Interactive Prototyping:
Instead of static handoffs, I built high-fidelity flows in Figma that demonstrated complex logic—such as the conditional visibility in the "Edit Employee" modal or the "Drill-Down" interactions in the analytics dashboard.
Seamless Developer Handoff:
I led the collaboration with the engineering team, delivering pixel-perfect specs and component logic that reduced backend development time by ~30% and minimized design revisions.
Features & Solutions
The Gamified Mobile App
Designed to maximize engagement, the customer app features modern radial progress bars for milestone tracking and creative "ticket-style" redemption cards. The interface uses a hierarchy of Gold, Silver, and Bronze accents to make every user tier feel like an achievement.
The "Control Tower" Dashboard
For the Terminal Operator, I designed a data-rich dashboard that balances density with readability. Key features include sparkline charts for instant trend analysis and a multi-tab drill-down modal that allows owners to inspect specific location performance without losing context.
The Efficiency Terminal
For location staff, clarity is speed. I designed the Manager Terminal with high-contrast visuals, such as the Live Machine Status grid, which uses glowing indicators to show real-time floor activity at a glance, eliminating the need to parse through spreadsheets.
Project Outcome
The final design is a robust, scalable platform that looks as good as it performs. By creating a unified design system and delivering interactive code prototypes, I significantly accelerated the development timeline and ensured that the final product remained true to the high-fidelity vision. Rewarvo now stands as a modern solution that successfully aligns the goals of players, staff, and owners in one cohesive ecosystem.
